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highlights

Enrollment Nurturing: Comparing With Competition

How Your College Stacks Up: A Deep Dive into Enrollment Strategy 

AIM Case Study

Boosting Enrollment Rates by 22%: An AIM Case Study Success

Aligning Sales and Marketing for a Seamless Customer Journey

Top 3 Marketing Priorities – Secret Shopping

LeadSquared and MDT Marketing Partner Up

Choosing the Right Marketing Channels Outside Google

Digital Ad Accounts Being Held Hostage?

Marketing Automation – Do You Need Texting Capabilities

How to Navigate Automated Text Message Regulations

Set It and Forget It Syndrome Remedy

Image of a man sitting down with his left hand holding on his left side forehead and holding his phone with his right hand on his right ear with a text over the image showing stop the constant back and forth: want you should know before the file goes to print. By MDT's production manager, Gregory Cramer

Avoid Printing Mishaps: A Designer’s Guide to Prepping Files for Print

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Featured Articles

  • Data Precision: The First Step in Nurturing Student Inquiries

    Data Precision: The First Step in Nurturing Student Inquiries

    Unlocking the potential of every inquiry and the prelude to effective nurturing In the digital age, where data reigns supreme, understanding and utilizing every piece of information is pivotal to marketing success. This blog serves as your starting point on a journey to not just reach out, but to connect and convert. The Ever-Growing Importance…

  • Boosting Enrollment: Personalized Video’s Role in Education

    Boosting Enrollment: Personalized Video’s Role in Education

    Charter College boosted start rates by 92% with personalized videos. Does a 92% increase in your start rate seem impossible? Surprisingly enough – and even to our seasoned team, it’s not impossible – as proven by the success Charter College saw in their recent test of MDT’s personalized video solution. Let’s dive into a remarkable…

  • Don’t Flush Away Leads: Nurture Your Unconverted Inquiries

    Don’t Flush Away Leads: Nurture Your Unconverted Inquiries

    Dear MDT, Am I Flushing Money Down the Drain by Neglecting My Existing Unconverted Inquiries? Many marketers are haunted by this very question. I won’t beat around the bush – YES, you are! Your database is full of opportunity: about 90% of prospects who once reached out to your institution never enrolled. Just think of…

Engage Prospective Students Beyond TikTok

Dear MDT: How can we get prospective students to put down Tik Tok long enough to engage with admissions? First, congratulations. You’ve taken the first step by recognizing there’s room…

Personalized Video Boosts Enrollment Rates

Dear MDT: How can personalized video boost my enrollment rates? It probably isn’t surprising to hear that video is one of the most engaging pieces of content you can deploy to…

Aligning Sales and Marketing for a Seamless Customer Journey

Dear MDT: Our marketing and sales teams’ miscommunication is disrupting our customer’s journey through the funnel. How do I align them, so they work together to increase positive outcomes jointly?…