All Marketing Automation Campaigns are Not Created Equal.
Most would agree – there is a massive difference between the latest smart phone and a rotary phone. But, if you asked someone if they had a phone, regardless if it wasn’t a smart phone, both would say yes. This same scenario applies to marketing automation usage in higher education. Ask yourself (or your team):
Is your existing campaign a “Smart Phone” or a “Rotary Phone” ?
When we say automated nurturing, it includes a lot more than just a simple ‘Dear [First_Name]’ email. Get the latest education marketing automation strategy and set your student journeys up for success.
MDT’s Building Blocks for Automated Nurturing
Not just a rotary phone solution but one proven to increase enrollments.
Education Marketing Automation
Leverage the latest marketing automation built for higher education instutions.
Data Cleansing
Real-time data validation and appending for accurate and standardized prospect data.
Omni-Channel Outreach
Utilize a minimum of 4 unique channels: email, MMS, postal mail, and digital retargeting.
Touch Count
Deploy up to 10 ‘touches’ triggered based on prospect’s interest with your campaign.
Response Time
Campaign delivery within minutes of form submission.
Compelling Content
Deliver multiple noise breaking content that educates, guides, and builds a relationship.
need support addressing your challenge?
Schedule your automated nurturing discovery call and demo today!