LeadSquared and MDT Marketing Partner Up

A partnership to deliver automated personalized video messaging that boosts engagement rates.

What do you get when you arrange a partnership between a powerful CRM and marketing automation platform with innovative technology that personalizes video messages? You get a system that can send personalized videos to prospective students, enrolled students, and alumni at scale and on the right channels. 

Team MDT Marketing is excited to announce our partnership with LeadSquared to offer powerful communication technology to help higher education institutes reach out on a more personal level. This collaboration will integrate MDT Marketing’s personalized video technology with LeadSquared’s powerful CRM & marketing automation tools to offer a more personalized approach to outreach.

To read the official press release go to: https://bit.ly/MDT-Partners-With-LeadSquared.

Delivered through automated text messaging and email, the personalized video communication will enhance your marketing campaigns for both future learners and alumni. From initial interest through enrollment and beyond, the combined technology is designed to make it simple for institutions of higher education to deliver high-quality, one-to-one personalized video communications that boost engagement and interaction rates.

“We are thrilled to bring this technology to the LeadSquared ecosystem. Personalized video opens an entirely new way of communicating that will truly resonate with those in higher education,” said Alex Guerino, Vice President Marketing Strategies at MDT Marketing. “As a scalable integrated solution, personalized video deployment is made easy for you!”

Burdened Admissions’ Team?

With more tasks than ever before leaves little time to create that impactful extra personalized outreach. Until now. Try Personalized Video today and experience the “wow”!

“The LeadSquared – MDT Marketing partnership is exciting for our industry and our mutual customers alike,” said Douglas Carlson, LeadSquared Head of Business Development and Partnerships. “The partnership brings together MDT’s leadership in demand generation and innovative engagement technology and LeadSquared’s industry defining lead conversion CRM and Marketing platform.”

LeadSquared is a recently crowned “unicorn” company that operates across four continents with over 250,000 current users worldwide. Charter College, which operates 14 postsecondary campuses, started utilizing MDT’s personalized video solution through LeadSquared last year.

If you’re interested in learning about the new integration coming to the platform, you can test out the new solution at video.mdtmarketing.com/leadsquared/. And stay tuned for an upcoming webinar featuring LeadSquared and MDT Marketing.

This partnership is a game changer for higher education. It brings together the best of both worlds and allows institutions to deliver high-quality, personalized video communications that boost engagement and interaction rates. We look forward to seeing the results this integration will bring to you. And don’t forget to test it out yourself here. Or go to https://video.mdtmarketing.com/leadsquared/